Partners Brands

OSCALITO

MAIN OFFER: DAYWEAR, LINGERIE / BRA, LOUNGEWEAR, READY TO WEAR
SECONDARY OFFER: NIGHTWEAR
SPECIALITY: SUSTAINABLE
GENDER: WOMAN
ORIGIN COUNTRY: ITALIA
ESTABLISHED (YEAR): 1936
PRICE POINT: MID RANGE, PREMIUM
STYLE: ELEGANT, ROMANTIC
BRAND INTRO

Oscalito: Excellence in Italian Lingerie Since 1936

Oscalito was founded in 1936 in Turin, the first cradle of Italian fashion and the textile industry. It is here that the brand began its production of lingerie and undergarments—and to this day, its entire supply chain remains concentrated in Turin, from weaving and model creation to finishing.

Authentically Made in Italy, Oscalito uses only top-quality raw materials and primarily sources its yarns from selected Italian suppliers. An innovative RFID system ensures complete traceability of every product and every phase of the production process. Every choice Oscalito makes is aimed at delivering superior quality—from the selection of suppliers to a slower, more meticulous production method that enhances the characteristics of yarns and fabrics. Natural and romantic inspirations, original refined details, and a consistently creative and recognizable style define the brand. Two new collections are released each year, in step with the tides of fashion.

Spring/Summer 2025 Collection

For SS25, Oscalito 1936 continues to structure its offering into three distinct lines—ICONIC, TERRA, and TIMELESS—each with its own style, image, materials, and patternmaking approach, all unified by the brand’s hallmark quality and attention to detail.

ICONIC Line

The traditional ICONIC line, which represents the historical DNA of the brand, enhances fabrics such as Filoscozia ribbed cotton, cotton jersey, and pure linen with sophisticated details—like elegant Chantilly lace trims and embroidered tulle inserts. This year’s ICONIC collection features lightweight cotton crêpe and embroidered cotton-linen with a refined degradé pattern, adding freshness and originality. The collection also includes a range of nightwear/loungewear made from fine ajouré cotton, combined with delicate contrasting lace. The models range from tank tops and T-shirts to tunics, mini dresses, and vest-trouser sets, in a color palette that spans neutral tones of beige, white, and ivory to shades of blue and antique rose.

TERRA Line

The new TERRA line (its name reflecting Oscalito’s deepening commitment to social and environmental sustainability, recognized in 2023 with OEKO-TEX® Made in Green certification for 80% of its catalog) features minimalist and essential designs. The collection expands its offering of casual “must-have” everyday items, pairing classic cotton rib leisure sets and tops with a wider-ribbed fabric and a new series of basic cotton jersey T-shirts. The color palette blends soft hues of beige, green, orange, and blue with timeless shades like white, black, and navy. Linen—available in white and blue—is featured in simple, wide-cut garments that highlight its freshness and versatility. These are enriched with originality through new linen-cotton stripes in blue and white and a linen-viscose ramage print in earthy tones such as ecru, forest green, and terracotta, complemented by blue accents.

TIMELESS Line

The TIMELESS line includes Oscalito’s classic bestsellers: Filoscozia Makò Egyptian cotton rib styles with tone-on-tone Leavers lace, classic collars, macramé bands, and silk satin or elastic mesh trims. Evergreens in this line include micromodal garments available in seven colors, stretch silk, and pure silk organza with satin trims, organza edges, and Leavers lace detailing in ten different shades. The line is completed with exquisite Filoscozia jacquard pieces featuring a signature semi-sheer look—perfect for both underwear and outerwear.

Through its three distinctive lines, Oscalito confirms its legacy as a brand of timeless elegance, exceptional craftsmanship, and sustainable innovation—100% Made in Italy.

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SALES CONTACTS

COMPANY NAME: MAGLIFICIO PO SRL ADDRESS: VIA ASIAGO 59/8 E-SHOP: www.oscalito.it B2B SITE: HTTPS://WWW.B2BMPO.IT FLAGSHIP STORE: GREEN PEA - OSCALITO SHOWROOM MAIN RETAIL MARKETS: ITALIA, FRANCIA, GERMANIA, GIAPPONE, STATI UNITI ACTUAL NUMBER OF RETAIL ACCOUNTS: 150